On Foot launches a brand at an international construction exhibition

NORDO, a newly developed brand, a manufacturer and distributor of roofing and fence systems made out of light-gage metal went live yesterday, at an international construction exhibition. For almost two decades STROYEXPO remains one of the largest exhibitions in the Belarusian construction industry.

Dozens of pages with competition analysis, some awkward consumer interviews, about 300 name variants, and a coffee pack consumed by the art director have lead to this particular moment. NORDO stands for the Northern endurance supported by technology and human approach. More information on NORDO brand is coming soon in a comprehensive case study.